Krispy Kreme
Prototype Store
Lynchburg, VA

Hayden Design Associates, Inc. provided interior finishes and seating selections for these new prototype stores designed by Lambert Architecture, PA. The interior design concept was part of a new marketing strategy including the logo, graphics, advertising, architectural, and prototype design.

The floor is a small mosaic tile pattern with random sprinkling of colors in coral, teal, and purple - reminiscent of the colored "sprinkles" found on top of some Krispy Kreme doughnuts. The rounded edges of tables and retro stools pay tribute to the classic image of Krispy Kreme and the roundness of the products made fresh as patrons watch. A round, undulating theme is carried throughout.

Award Winner-
Institute of Business Designers (IBD)